With clients like HBO, Nickelodeon, A & E and the History Channel, we’re definitely familiar with the unique challenges (and the tremendous amount of fun) that can arise when marrying up digital and broadcast content. So we’ve been delighted, as WEtv has engaged Zemoga a whole bunch lately to develop several online games for some of their most popular shows. We’ll just talk about one here … and you can thank us later.
BUDGE IT DOWN tells the touching story of the Bruce family who were hit hard by the country’s current economic woes. While it would be easy for a show like this to be depressing, BUDGE IT DOWN focuses on overcoming adversity and empowerment. Our game design reflected the show’s core message. The BUDGE IT DOWN game let’s users enter their household income and monthly expenses and then encourages them to “trim the fat”, making budgeting a fun and engaging enterprise. You can try it out for yourself at www.wetv.com/downsized-budget-tool.