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What Do You Do With a Bunch of Oversized Pencils?

Well, we’re collecting them! That’s right, Zemoga took home a few of the coveted Ad Club of CT golden pencil awards for our TwatIf?: The Office video and our Cheez Doodles Rock the Cheese integrated campaign!

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Well, we’re collecting them!

That’s right, Zemoga took home a few of the coveted Ad Club of CT golden pencil awards for our TwatIf?: The Office video and our Cheez Doodles Rock the Cheese integrated campaign!

Celebrating its 97th year as an organization, the Ad Club of Connecticut remains one of the largest professional marketing and advertising association in the state.  Its membership is comprised of over 450 professionals in advertising, marketing and related fields, representing some of the most talented, successful, and passionate people in the industry.

Zemoga is proud to be counted among those companies, and even prouder to be honored by a wide range of industry experts for our continuing devotion to creating innovative digital experiences for our clients.

Our TwatIf?: The Office video was awarded best in show in the Consumer Interactive/Online/Digital category.  Part of our TwatIf? series, “The Office” puts a humorous spin on social media versus real-life social interaction, becoming a wildly successful viral video.  It also won golden pencils in both the Animation/Motion and Viral Marketing categories.

CheezDoodles.com and Rock the Cheez was part of Wise Foods’ effort to rebrand the popular snack for a younger audience.  To meet this objective, Zemoga created “The Cheez Dudes,” a rock & roll band inspired by Cheez Doodles.  We then built a website and a contest around the new mascots, incorporating a fun, interactive augmented reality component that allowed participants to demonstrate their creativity.  The Ad Club of CT awarded this campaign a golden pencil in the Integrated Campaign category.

Our thanks goes to the judges and the Ad Club of Connecticut for recognizing the hard work and creativity that we put towards creating cutting-edge digital solutions for our clients.

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