By Dan Licht (@thedvl)
We could follow the lead of many bloggers this week and give you many more predictions about what’s coming up for 2010. But if we have had any consistent message on this year it’s that the digital world is moving so fast that looking 12-18 months out can be self defeating (remember that less than a year and a half ago MySpace was way ahead of Facebook in terms of adoption and very few people had heard of Twitter). So when thinking about strategy for the coming year, it is important to focus on basics.
Visual communication (of which web design and digital content is the latest iteration) is fundamentally dependent on the marriage of image and words (either spoken or in text form). The right combinations can make even the most complex topics comprehensible for the user. Think I’m overreaching with that statement? Check out the ever brilliant Douglas Wolk explaining Kant‘s “Critique of Pure Reason” using comic book images as an outstanding example of what I’m talking about.
Do your digital communications marry up text and graphics as well as this? If not, how can you find ways to express yourself visually that convey information as quickly and simply as Wolk does here?